Be Influential Through Powerful Publicity Strategies: What Do Public Relations Professionals Know?

Excerpts & Samples

By Jill Lublin

Publisher : Morgan James Pub

Be Influential Through Powerful Publicity Strategies: What Do Public Relations Professionals Know?

ABOUT Jill Lublin

Jill Lublin
Jill Lublin is an international speaker and CEO of the strategic consulting firm Promising Promotion. She has twenty years' experience working with ABC, NBC, CBS, and other national media, and is coauthor of the national bestsellers "Guerrilla Publicity" and "Networking Magic".

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Description

Learn the step-by-step publicity tips that gets your message out easily and effectively so you have more visibility and more credibility in the marketplace. Topics include: ?Defining yourself and your audience ?Writing a press release ?Components of a press kit ?Compiling a media list ?Helpful hints for powerful PR practices Climb the ladder to an effective PR campaign the easy way. Answer your publicity questions with this insightful CD, jampacked with useful knowledge you can use the very next day. This information is the real nitty-gritty, containing practical methods designed to catapult you, your product or service into the public eye.