The Best of the Monday Morning Marketing Memo
Publisher : Caliente Press
Description

For many years the Monday Morning Marketing Memo was one of the most popular marketing e-newsletters, read by business owners, entrepreneurs, senior executives, and marketing practitioners in organizations big and small.

Slightly edited, revised, and updated as needed, the 42 Monday Morning Marketing Memo issues reprinted here are the ones that generated the most commentary, queries, and feedback from readers around the world. These 42 issues discuss a wide range of diverse topics, including corporate branding, customer retention, marketing strategies, and sales management skills.

The Best of the Monday Morning Marketing Memo will help business executives, entrepreneurs, and marketers focus on the key marketing topics that will help you grow your businesses, retain customers, and leverage your corporate brands.



The Story Behind This Book
Steven Howard's stellar marketing and sales career in Asia, Australia and the USA has covered a wide variety of fields, ranging from consumer electronics to publishing, and from a national airline to personal financial products. For many years Howard's Monday Morning Marketing Memo was one of the most popular marketing e-newsletters, read by business owners, entrepreneurs, senior executives, and marketing practitioners in organizations big and small. Howard has edited, revised and updated the 42 Monday Morning Marketing Memos that generated the most commentary, queries, and feedback from readers around the world and compiled them into The Best of the Monday Morning Marketing Memo.




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Steven Howard
Steven Howard is a leading marketing strategist, positioning specialist, and author of 10 marketing, business and personal development books. In 2014 he was named to a list of the  More...
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