Shteyngart

Book Trailers: Five Things Shteyngart Gets Right

Book Trailers: Five Things Shteyngart Gets Right

Guest: Thomas Doane 1. The ‘Viral’ Element: Style/Content The style of the trailer reflects the content of the book. Shteyngart’s book is a satire; therefore, his trailer is satirical. Obviously, this particular trailer is hilarious, which helped it to become a viral sensation. At 150,000 views, this is not exactly…