mobile marketing

A Mobile-friendly website: From Design & User Perspective

A Mobile-friendly website: From Design & User Perspective

Guest Expert: Sharat Potharaju Research by Gartner has forecasted that by the year 2013, mobile phones will overtake PCs as the most common Web access device worldwide.With mobile market expected to reach 1.7 billion by 2013, a major bulk of your audience will be viewing your website or blog on…

How to Avoid Becoming a Book Marketing Dinosaur

How to Avoid Becoming a Book Marketing Dinosaur

The technology landscape and associated opportunities for marketing your book is changing at an unprecedented pace. Online games, mobile marketing, Facebook, Twitter, the Kindle, the iPhone, the iPad and the Android are pushing the boundaries of what is possible when it comes to promoting and marketing your book. As an…