iPad

What is an App & Why Do I Need One?

Guest Expert: Aggie Villanueva What is an App? Apps are short for mobile application programs that are created to replace internet websites/blogs for smartphone users. Along with the ability to purchase your books/products, apps offer the reader something for free, just as your sites/blogs do on the internet. This gives…

How to effectively publish and promote your books to iPad and iPhone owners

How to effectively publish and promote your books to iPad and iPhone owners

Guest Author: Piotr Kowalczyk Users of devices with Apple’s iOS mobile operating system (iPad, iPhone or iPod Touch) are a very attractive group of potential readers. There are two major reasons: 1. iOS is a very versatile system, allowing the author to distribute books via different sets of tools and…

How to Avoid Becoming a Book Marketing Dinosaur

How to Avoid Becoming a Book Marketing Dinosaur

The technology landscape and associated opportunities for marketing your book is changing at an unprecedented pace. Online games, mobile marketing, Facebook, Twitter, the Kindle, the iPhone, the iPad and the Android are pushing the boundaries of what is possible when it comes to promoting and marketing your book. As an…