Or How to Jazz Up a Writing Career with Holiday Promotions Expert: Carolyn Howard-Johnson Have you heard of The Christmas Box by Richard Paul Evans? It was originally self-published. Evans believed in himself (and his book) when big publishers didn’t. When it did well, “lo and behold,” as they say in the Christmas stories. Someone saw the light. The motto here, for writers, is "Seasonal material sells." Especially things that can be given reasonably inexpensively during gift-giving Read more [...]