Book

Book Marketing Mondays: The Single Best Marketing Tool for an Author

Guest Expert: C. Patrick Schulze In my last article for Bookbuzzr, I discussed the need to identify your niche market, those people who might purchase your book. Today, we’re going to discuss one of the major tools you use to market to those potential customers, your blog. If you’re unfamiliar…

Book Marketing Mondays: How to Identify A Writer’s Target Audience

Guest Expert: C. Patrick Schulze Listen to a PODCAST of this article. In my last article for BOOKBUZZR, I brought two fundaments of book marketing to light. The first is, like any consumer product, marketing is the key to book or novel sales. The other? Lower quality writers will sell…

Book Marketing Mondays: The Craft of Marketing

Book Marketing Mondays: The Craft of Marketing

Guest Expert: C. Patrick Schulze Listen to a PODCAST of this article. All other things equal, would you rather chow down on a fast food burger or one hot off your backyard grill? I’ll bet big money most of you say the one from your grill. Am I right? However,…