“GET ME ON OPRAH!”: When and How To Create Your Official Publicity and Marketing Plan

by Arielle Ecksut & David Henry Sterry, authors of “The Essential Guide to Getting Your Book Published: How to Write It, Sell It, and Market It . . . Successfully” We’ve been to almost 50 states talking to thousands of authors—amateurs and professionals—and we’re still shocked that one particular fantasy still exists and persists: “My […]

Book Marketing Mondays: 10 Ways to Promote Your Book in Your Own Backyard

Guest Expert: Dana Lynn Smith Online marketing is a terrific way to promote your book to a worldwide audience, but sometimes authors overlook book marketing opportunities in their own backyard. In your local area and region, you have the opportunity to stand out as a bigger fish in a smaller pond. Here are ten tips […]

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