Authors

Book Marketing Mondays: Your Book Marketing Plan – Who Should You Be Promoting Your Book To?

Guest Expert: Dana Lynn Smith As you write your book and develop your book marketing plan, one of the first priorities is to define your target audiences. The primary target audience for your book is the “ideal reader” that the book was written specifically for. In your book marketing plan,…

TGIF Book Marketing Tips: Book Proposals – Seven Top Rules for Your Book Proposal

Getting Past the Arguments and Past the Gatekeepers Guest Expert: Carolyn Howard-Johnson An excerpt from the introduction of The Great First Impression Book Proposal: Everything You Need To Know To Sell Your Book in 20 Minutes or Less with seven basics to get you started. Those who haven’t learned to…

Book Marketing Mondays: How to be a successful blogger: Really Love Thy Neighbour

Guest Expert: Jo-Anne Vandermeulen The characteristics of a successful blogger are not too far off from the attributes as being an excellent teacher. I taught school for 20 years and swimming for 5 years before that. Classroom management was my strong suit…and the fact that I loved my students, they…

TGIF Book Marketing Tips: Your 10 Point Website Check Up

Guest Expert: Penny C. Sansevieri So you have a website, congratulations! Now let’s make sure it’s doing what it is supposed to be doing for you. Read: selling your book or product. While websites will differ in color, layout, and target audience, there are a few things that need to…

Book Marketing Mondays: The 10 Commandments of Nonfiction Book Title Success

Book Marketing Mondays: The 10 Commandments of Nonfiction Book Title Success

Guest Expert: Roger C. Parker The following Commandments are based on identifying the characteristics commonly found in successful nonfiction book titles. Used by themselves, and in combination with each other, these following can help you choose a nonfiction book title that accurately describes why readers should pay attention to your…

TGIF Book Marketing Tips: Create a Facebook Page for Your Book

You Can Create a Facebook (Business) Page for Your Book Guest Expert: Phyllis Zimbler Miller Facebook has made a lot of changes since Phyllis shared this post. You can read her updated post on Creating Facebook Pages here. You are probably already on Facebook (along with 500 million people around…

Mid-Week Book Marketing Tips: 10 Ways to Market a Book on Facebook

Mid-Week Book Marketing Tips: 10 Ways to Market a Book on Facebook

Guest Expert: Breana Orland The face in Facebook has changed dramatically over the last five years. No longer is it a meeting ground for fresh-faced college students. Facebook has become a one-stop virtual home for friends, families and businesses to inform and learn about life outside the confines of the…

Book Marketing Mondays: The Single Best Marketing Tool for an Author

Guest Expert: C. Patrick Schulze In my last article for Bookbuzzr, I discussed the need to identify your niche market, those people who might purchase your book. Today, we’re going to discuss one of the major tools you use to market to those potential customers, your blog. If you’re unfamiliar…

Mid-Week Book Marketing Tips: How Faithful Are Your Social Media Followers?

Mid-Week Book Marketing Tips: How Faithful Are Your Social Media Followers?

Guest Expert: Aggie Villanueva It’s so easy to click that Unfollow or Unfriend button. We work hard to connect with our niche on social media, so once we gain them how do we turn those followers into faithful followers who stay, and who will probably buy at some point. I…

TGIF Book Marketing Tips: Social Networks

Guest Expert: Penny C. Sansevieri “I had a fortune cookie the other day and it said: ‘Outlook not so good’. I said: ‘Sure, but Microsoft ships it anyway’.” Author Unknown These days, you can’t go into a coffee shop, bookstore, or turn on your television without hearing about social networks…

Book Marketing Mondays: Blogging – The BEST Post

Guest Expert: Jo-Anne Vandermeulen Compare writing the best post to an elevator pitch—amazing content with impressive presentation in concise format. Cyberspace is filled with competitive blogs. Attracting viewers and increasing traffic to your site can be challenging….but, it doesn’t have to be. You can *conquer all obstacles*…increase the traffic….plus, have…

TGIF Book Marketing Tips: 3 Key Elements to Super Charge your Blogging

Guest Expert: Teresa Morrow Blogging has become one of the must haves in any author’s marketing arsenal to gain more exposure for your book. A blog reveals great tangible benefits, such as increased search engine traffic, for an author to help increase the marketing around the subject of their book. In…

Mid-Week Book Marketing Tips: Easily Market Using Online Tutorials With ScreenCast-O-Matic

Mid-Week Book Marketing Tips: Easily Market Using Online Tutorials With ScreenCast-O-Matic

Guest Expert: Aggie Villanueva A blog and/or website are an author’s marketing base camp. Every promotion we launch sends followers there. It takes a lot of work and time to maintain them well, and constantly emerging site technologies create visitors who expect the glitz and interaction of whatever is the…

TGIF Book Marketing Tips: Book Authors Need a Dedicated Website for Their Books

Guest Expert: Phyllis Zimbler Miller Thanks to the online marketing opportunities made available by the Internet, authors with little or no marketing budgets can level the playing field with authors who have huge marketing budgets. Yet before authors can truly take advantage of online marketing opportunities, these authors need a…

TGIF Book Marketing Tips: Recommended Reading, Listening and Help for Writers – Part 2

From The Frugal Editor Guest Expert: Carolyn Howard-Johnson Last month in Recommended Reading, Listening and Help for Writers – Part 1 we discussed some of the people and sources for Editing, Grammar and Style, Websites, Craft and Custom Dictionaries. This week Carolyn has some more sources and people to share with…