Book Marketing Mondays: Minimize Time Maximize Online Presence

Book Marketing Mondays: Minimize Time Maximize Online Presence

Guest Expert: Jo-Anne Vandermeulen

I have only so much time and want to connect with the most people possible. Now is not the time to stress; but to know, you can *conquer all obstacles* by following the Solution to Maintain Online Social Media Presence.

*Build Relationships* – create maximum presence by focusing on the 3 main social media sites of today:

1.) Facebook – More than 400 million users (http://bit.ly/aXSCs1 )
2.) Linkedin – More than 60 million users (http://tcrn.ch/b4dHyr )
3.) Twitter – More than 190 million users (http://tcrn.ch/b5B2BQ )

How do I promote my business, books or products?

There’s no need to learn new techniques for each social media site…Facebook, Linkedin and Twitter—all can be handled the same way!

Build Relationships Using These 7 Techniques:

1.) Start Discussions

A.) Search for groups and join them. For example, if I wrote about promotional tips, I would look for a marketer or author group, and if my practice were very specific such as “blogging tips,” I would look for blogger groups and retailers or vendors.

B.) Join the group and await approval from the group administrator, and

C.) Once your request is approved start to read. After you are comfortable with this group, start to post articles, questions or whatever.

2.) Share News:

Facebook – Abbreviate the announcement and submit first into ‘notebook’ with the link and then copy and paste everything into the STATUS.

Linkedin – Once you are a group member, “click” on Submit News and share your blog posts with the entire group.

Twitter – Abbreviate the announcement to less than 140 characters. Use hashtags, your twitter name, the link, and the main announcement title:

3.)Complete your profile

Include a photo and very short bio…with a link (if possible).

4.)Answer Questions

Prove yourself as an expert – compassionate–giving. Show unconditional friendship.

5.) Be Proactive

Search for those with similar interest and add them to your network/friend/follower list.

6.)Get Recommendations or Referrals

Viral promotion is so powerful.

7.)Help Others

Show others you are there for them and you’re an expert.

The solution to maximize online social media presence in minimal amount of time is to focus on the 3 top social media sites—follow the 7 steps and prove YOU can make a presence and form relationships and *conquer all obstacles*.


Author Jo-Anne Vandermeulen graduated from the University of Saskatchewan with a degree in Education and an English Literature major. She taught for the Moosomin School Division for twenty years before starting her full time writing career in 2006.

Jo-Anne produces and hosts a live weekly Blog Talk Radio (BTR) show, “Authors Articulating,” where she shares marketing and promotional tips with other writers and answers questions from her extensive and ever-growing list of followers. She is an owner of Premium Promotional Services, a company that supports and markets fellow writers.

Her first book, a women’s fiction (suspense/romance) called “Conquer All Obstacles” was released November, 2009. Her latest book, a non-fiction resource titled “Premium Promotional Tips for Writers”, was released in December, 2009.

Jo-Anne has two grown daughters and resides in Courtenay, British Columbia with her mini-dachshund, Oscar.

 

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