One of the best parts of my job is that I get to review books in the publishing business. Recently, I got a book review opportunity from Aggie Villanueva – an award-winning bestselling fiction & non-fiction author, author publicist, and mobile apps marketer.
This short 43 page book is titled Amazon Categories Create Best Sellers comes bundled with access to a companion site where Aggie provides persistent links to a variety of bonus articles, contests, and recommendation lists.
Aggie’s first how-to book held at least two Amazon bestseller categories steady for its first sixteen months and Aggie draws lessons from this success to help other authors.
This book changes your perspective of Amazon from that of an online book store to that of an author publicity machine … a machine if used correctly will market you 24 hours a day, 7 days a week.
Further, there is evidence to show that once you make it to a category best seller list, Amazon’s bots will push your book out through various built-in promotions such as Top Rated and their recommended lists: Customers Who Bought/Viewed this Item Also Bought/Viewed.
And, according to Aggie, making it to the top of category best seller lists is easier than it appears at first glance. She even clues us in to other top-100 author lists where you can make it to the top of the ranks even without selling a single copy!
Amazon.com like its namesake – is a large, unfathomable, murky river with many secrets and many treasures. This book shines a light on one such secret – using the categories function on Amazon to create best sellers. This little book is essential reading for authors … even those who hate Amazon!
Check out Aggie’s lighthearted, animated trailer. Amazon Categories Create Best Sellers Book Trailer
Vikram Narayan is the founder of BookBuzzr Book Marketing Technologies. (Twitter – @bookbuzzr ) Vikram is a graduate from Carnegie Mellon University. Prior to starting BookBuzzr, Vikram founded another software company that has been successfully serving clients from all over the world since 2001. When he is not dreaming up ways to help authors accelerate their earnings and book sales, Vikram spends his time playing the guitar, practicing Aikido and spending time with his family.