Q&A: How to Launch an eBook

On 7th of December, we had an interesting and informative webinar about ‘How to Launch an eBook’. Our panel consisted of D’vorah Lansky (M.Ed. and Author of Book Marketing Made Easy: Simple Strategies for Selling Your Nonfiction Book Online), Phyllis Zimbler Miller (co-founder of Miller Mosaic Power Marketing) and Penny…

Got White Papers? ::  How Nonfiction Authors  Can Use “Nutritional Content”  to Attract a Zillion Readers — Give or Take

Got White Papers? :: How Nonfiction Authors Can Use “Nutritional Content” to Attract a Zillion Readers — Give or Take

Guest Expert: Laurel Marshfield The Da Vinci Code Model Around Christmastime, a number of years ago, I was browsing at a local Borders bookstore (now, sadly, extinct), looking for, among other things, thrillers by the mega-bestselling author, Dan Brown. A client of mine wanted to construct his thriller-in-progress in the…

New Year’s Resolutions for Marketing Your Book: Say Yes to New Things

Guest Expert: Phyllis Zimbler Miller Thanks to the Internet, the release date of our published or self-published books no longer matter as long as the books are available online. We can continue to market our books indefinitely. And this is a great time of year to look ahead and commit…

Have a Holly Jolly Promotion Season for Your Book

Or How to Jazz Up a Writing Career with Holiday Promotions Expert: Carolyn Howard-Johnson Have you heard of The Christmas Box by Richard Paul Evans? It was originally self-published. Evans believed in himself (and his book) when big publishers didn’t. When it did well, “lo and behold,” as they say…

How to Create Terrific Content for Your Virtual Book Tour

How to Create Terrific Content for Your Virtual Book Tour

Today’s guest post from Dana Lynn Smith, The Savvy Book Marketer, is part of the virtual book tour for her newest book marketing guide, Virtual Book Tour Magic. Whether you’re writing articles or doing interviews, a virtual book tour is your opportunity to shine in front of a targeted audience…

What To Keep In Mind When Publishing eBooks

What To Keep In Mind When Publishing eBooks

Guest: Andrea Susan Glass According to Forrester Research, digital book sales tripled to $966 million in 2010 and are set to almost triple again by 2015. Last summer, Amazon said sales of ebooks for its Kindle reader had far eclipsed hardcover book sales. In about 2007, Amazon introduced its Kindle…