Guest Expert: Teresa Morrow
Your goal is to sell your book, right? However understanding the goals for your book will also be instrumental in your long term promotion efforts.
Determining your goals will give you the measurement of where your best efforts will be beneficial. Is your book going to be a connections tool, business supplement or prime source of income?
Connections Building item
Using a book as a promotional item can be used as such with offering a free chapter of your book Read more [...]
Archive for: April 2011
How to effectively publish and promote your books to iPad and iPhone owners
Guest Author: Piotr Kowalczyk
Users of devices with Apple’s iOS mobile operating system (iPad, iPhone or iPod Touch) are a very attractive group of potential readers. There are two major reasons:
1. iOS is a very versatile system, allowing the author to distribute books via different sets of tools and channels.
2. iOS users are more willing to buy the content - due to convenience (in-app, one-click purchases) and the nature of iOS ecosystem - a huge offer of apps, many of them for free or Read more [...]
Can Our Own eBooks Become More Interactive?
Guest Expert: Aggie Villanueva
We all know the slick, high tech interactive eBooks from places like the Apple Ipad, iPhone and other Vook-like major publishing houses footing the bill for these apps/books. There are also traditional publishers with money to throw at this technology, such as those that Penguin demonstrated last year for Apple's iBook Store for iPad. The flow has been hot ‘n heavy for a few years now.
In Penguin’s video demonstration their first efforts included those projects Read more [...]
5 Ways to Publish a Book for iPad, iPhone, and iPod
Expert: Dana Lynn Smith
There’s no doubt that ebooks are hot. Although Amazon’s Kindle ebook reader is the most popular ebook reading device, many readers also enjoy books on Apple devices. Here are five ways of publishing a book for the iPad, iPhone, and iPod Touch.
1. Publish to the Amazon Kindle store.
It may seem strange to talk about Kindle in a discussion on publishing a book for iPad and other Apple devices, but Amazon offers a free Kindle reading app for iPad and for iPhone Read more [...]
Guest Blogging Success Podcast Series: How to Write Powerful Posts
Guest post by Shelley Hitz
The first 25 people to sign-up for the Guest Blogging Product on Thursday April 21st after 8am (Eastern) will also receive a free, 3 month subscription to a BookBuzzr Author Pro account valued at $23.37.
Download and read Shelley's free PDF report called, "Guest Blogging Success for Authors."
Shelley Hitz is an entrepreneur, author and speaker. Her website, Self Publishing Coach, provides resources and tutorials that help Read more [...]
3 Ways to Market Your Book to iPhone Users
There are millions of iPhones in use all over the world. iPhone users are usually quite enthusiastic about their devices. They surf the web, check email, play games and of course buy and read books on their devices. Now as book-marketers, if you can figure out a way to engage with this audience, you stand a better chance of finding readers for your book.
Here are 3 ways to market your book to iPhone and iPad users:
1. Create an iPhone App for your book
iPhone users are in love with their Read more [...]
iPad, the New Challenge to Indie Authors
Guest Expert: Joel Friedlander
Recently the Museum of Modern Art in New York announced the launch of its MoMa Books app for the iPad. MoMA Books is a free download that allows users to buy the museum’s e-books from inside the app. Only four books are available now, but the museum's spokesperson Hannah Kim, says they are looking forward to launching many more titles.
MoMA has published e-books only in PDF format to preserve the layout and design of their high-production-value print publications. Read more [...]
Market your Book using Apple’s iLife and iWork
Guest Expert: Kevin Cullis
How authors can use Apple technology like the iPad, iPhone, iPod to market their books
While I was writing my book I came upon a tele-seminar with Jack Canfield, author of the Chicken Soup series, who stated that 10 percent of an author’s effort is in writing their book, the other 90 percent is in marketing. Not much difference than any other small business, which means every published author is a business person and marketing is any business's daily chore.
Marketing Read more [...]
‘Tweeting’ To Publicize Your Book
Guest Expert: Scott Lorenz
Congratulations, you’ve written a book. Good for you! Now, do you think you can use 140 characters to successfully promote it? After all, what good is your book if no one (except your family) reads it? Twitter is a great tool to utilize while shamelessly promoting your book. As with most things, successful book promotion via Twitter is an art form not to be taken lightly.
The first thing you need to do is create an account with a not-so-boring username. In my case Read more [...]
