Guest Expert: Christina Inge
You’ve set up your Facebook fan page, and aside from your college roommate and your fishing buddies, you’re pretty much talking to an empty room. You need fans to help spread the word about your books, appearances, and movie deal, but how are you going to get people to know you’re on Facebook at all, let alone “Like” you? Well, it can be easier with some basic steps. You don’t have to do them all, or in sequence. Working on building your fan base on Facebook Read more [...]
Archive for: January 2011
Now Is The Time To Facebook
Guest Expert: Tony Eldridge
There is not a shortage of tools authors can use to help promote their books and build a platform, but Facebook is one that we need to pay special attention to as we develop our book marketing plan. In fact, my big focus for 2011 is on developing out and my Facebook presence and make it more efficient. I do have a Facebook presence, but I'm not utilizing it nearly as well as I could be. Here's what led me to the decision to focus on my Facebook presence in 2011:
1. Read more [...]
5 Basic Facebook Fundamentals for Authors
Guest Expert: Teresa Morrow
The statistics continue to rise regarding the importance of social media marketing, such as Facebook, for authors. The power of Facebook allows a more direct connection with the author creating a more personal experience for any avid reader. By implementing the following basic fundamentals, Facebook can showcase you as an author readers should get to know.
5 Basic Facebook Fundamentals:
Author Profile Picture: Choose a picture of yourself that really reflects Read more [...]
How to maintain your privacy on Facebook
Privacy settings on Facebook are important and I cannot stress this enough. No matter whether it’s for games or work or marketing, setting your privacy right can avoid some embarrassing moments and data/identity theft.
Facebook by default sets all Privacy Settings to Public. i.e. viewable by everyone. That means, if you have never visited your Privacy Setting page and customised it, anyone and everyone in the world can see all your information. If you're someone who has no data on Facebook Read more [...]
Organise your Friends! Create ‘Lists’ on Facebook
Facebook is a great way to keep in touch with both close friends and new friends you make but, as your number of friends increase you will start to miss out on updates or see too many updates from someone you aren't very interested in. This dilutes the value of Facebook both as a personal network builder and marketing tool. So, here is where lists come in...
Creating lists for your friends and categorising them helps makes sense of the chaos. (Friends can be added to multiple lists too.) These Read more [...]
Readers Who “Like” You, or Readers Who “Friend” You — Which Is Better?
Guest Expert: Laurel Marshfield
This year, Facebook topped 550 million members. If it were a country, Facebook would be the third largest in the world (ahead of the United States, in fourth place with a mere 309 million).
Impressive numbers, but why should that interest authors – interest you as an author? Here’s why.
If only a tenth of a relatively small percentage of all “Facebookians” became your loyal readers, you could easily attain the Ultimate Author Dream: Writing the books Read more [...]
Five Ways Authors Can Promote Books on Facebook
Expert: Dana Lynn Smith
Facebook is the second most popular website in the U.S. (after Google), accounting for about 10 percent of all online usage. Bottom line: if your potential customers are on Facebook, you should be there too. Here are some suggestions for getting the most from this powerful networking tool:
1. It’s amazing how many authors don’t mention their books in their Facebook Profile. When Facebook did a complete re-design of the Profile in December of 2010, showcasing books Read more [...]
Site Outages
As many of you have noticed and pointed out, our server was not able to handle the volume of requests yesterday and went down for a few hours. We’ve now fixed the issue and are monitoring both Freado.com and BookBuzzr.com carefully. Sorry for the inconvenience caused. We’re taking steps to ensure that this does not happen again.
Getting Social Without Getting Out from Behind Your Computer
Expert: Carolyn Howard-Johnson
This article is for writers. It is especially for shy writers but anyone who has been putting off joining Facebook will benefit. I’ll tell you right up front. I’m a Facebook fan. And I hate the idea of being a fan of anybody or anything.
I’m a fan because I know Facebook can help writers do what they need to do and that’s let people know about their writing. I’m a fan because at its basic level, Facebook is free. I also know that it is easy—or rather Read more [...]
How to Get Your BookBuzzr Book Giveaway Badge
If you are a BookBuzzr Author Pro subscriber and are participating in the book giveaways on Freado.com to promote your book, you can now get some neat looking badges customized for your book. You can put up these badges on your Facebook profile, website or blog. They draw your visitors attention to the fact that you're giving away a copy of your book and increase interest in your book. To get your badge, simply login to your BookBuzzr account, go to your BookBuzzr 'Book Marketing Home' and click Read more [...]
