Guest Author: Carolyn Watson Dubisch
Becoming a publisher was the last thing from my mind when I graduated from The School of Visual Arts in NYC in 1993 with my BFA in illustration in one hand and my children's book portfolio in the other. I just draw the pictures and the publisher writes the checks, or so I thought. After 10 years of drawing pictures for children's magazines and submitting and submitting my children's book dummies for review,(sometimes getting as far as "the committee" only Read more [...]
Archive for: October 2010
Mid-Week Book Marketing Tips: Kindling Fires up Writers
Guest Author: Ruth Francisco
I want to share my experiences with Kindle, and to let everyone know that epublishing is a viable option to waiting around for a traditional publisher. Not only have unknown writers been "discovered" on Kindle and offered traditional DTB (dead tree book) contracts, but established writers are publishing original material to Kindle. I am wildly enthusiastic by what I see as a revolution in publishing and writing, an event no less important to intellectual discourse Read more [...]
A Podcast Interview With David Wilk
David Wilk is a seasoned publishing industry professional who has started several publishing ventures including BookTrix, Chptr1, LiveWriters and Prospecta Press.
David recently invited me to appear on his podcast show. We used Skype to conduct the interview and the quality of the recording is surprisingly good (most of the time.) We spoke about a variety of things including BookBuzzr, the future of publishing, book promotion and book marketing and my upcoming book.
You can listen to the podcast Read more [...]
Book Marketing Mondays: Pimp Your Cover
Pimp Your Cover: It Has to Survive "The Glance Test.”
Guest Expert: Aggie Villanueva
A book cover is an author’s brand. It’s the only initial point of interest, and the first point of purchase. No one will flip it and read your genius summary on the back, if your cover doesn’t convince them to pick it up (or click on it).
Covers do more than attract buyers’ attention; they should enhance the salability of your book no matter where it’s sold. Will booksellers be proud to display Read more [...]
TGIF Book Marketing Tips: Do Your Offline and Online Book Promotion Activities Support Each Other?
Guest Expert: Phyllis Zimbler Miller
Have you ever read a tweet on Twitter about an upcoming book signing in a specific city the next day and clicked through to the book author website to learn more?
But once on the website you can’t find any mention of the time and place for the book signing?
You haven’t really stepped into the next dimension. What you have stepped into is a disconnect between an author’s online and offline activities.
Let’s start at square one:
An effective Read more [...]
How to tell your friends about your book being available on BookBuzzr?
You can now invite your friends to offer your book for a free preview on fReado and get a feedback about your book. They can read it and share the same with their friends as well. If you are a new or existing author on BookBuzzr, this instruction guide should help you in inviting your friends to your fReado page and start marketing your book. If you don't have an account yet, you can sign-up to Bookbuzzr at www.bookbuzzr.com.
Let’s get started!
Login to BookBuzzr. You will then see your “My Read more [...]
Mid-Week Book Marketing Tips: So You’ve Written a Book. Now What? Part 2
Guest Expert: Jim Magwood
So You’ve Written a Book. Now What? Part 1
Okay, we’re on our way to making this manuscript you’re writing the very best book you possibly can. Make that little phrase your mantra as you go along. Publishers literally have hundreds of manuscripts cross their desks daily. Why are they going to look at yours?
You are ultimately going to be choosing a publisher and they are going to have some variety of services they provide. Of course, you will pay a very different Read more [...]
Book Marketing Mondays: 10 Ways to Promote Your Book in Your Own Backyard
Guest Expert: Dana Lynn Smith
Online marketing is a terrific way to promote your book to a worldwide audience, but sometimes authors overlook book marketing opportunities in their own backyard.
In your local area and region, you have the opportunity to stand out as a bigger fish in a smaller pond. Here are ten tips to promote your book in your own area:
1. Always carry books and literature with you. Keep a case of books and some flyers in the trunk of your car, and business cards in your Read more [...]
TGIF Book Marketing Tips: Editing IS Marketing: Boning Up on First Impressions
Guest Expert: Carolyn Howard-Johnson, author of the HowToDoItFrugally series of books for writers.
First impressions are important. We all are aware of that as we brush our teeth and try to unknot the rat's nests from the back of our hair each morning. In fact, first impressions are part of our marketing efforts, too. Whether we are marketing ourselves (say, an interview or a TV appearance) or marketing our books via e-mail, editing is an essential part of that first-impression effort called a query Read more [...]
Mid-Week Book Marketing Tips: How to Write a Popular Writing Blog
Guest Expert: Lexi Revellian
I’ve been blogging for over three years using Blogger. My blog is a writing one, with a 4/10 Google ranking, and I want to share with you my ideas about what makes a blog popular. You may not agree…which is fine. Every blog is different.
Blogging basics
• Blog regularly, at least once a week. Regard it as you would a paid column for a newspaper – you wouldn’t tell your editor, “Sorry, I can’t think of anything to write this week,” now would you?
• Read more [...]
