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Archive for: September 2010

An Important Improvement to the CoverMatcher Game

The CoverMatcher game is being played tens of thousands of times and the books of subscribing authors are getting memorized by genuine book lovers day in and day out. Based on demand from authors as well as book loving players of the CoverMatcher game, we've now added a small but important feature. A player who is playing the game can now go to a particular book's page from inside the CoverMatcher Game. This allows interested readers to explore a book with just one click at the moment that the Read more [...]

Mid-Week Book Marketing Tips: The Care and Feeding of Your MySpace Page

Guest Expert: Susanna Carr Facebook dominates all social media and Twitter is growing exponentially. Authors are jumping over to these communities and ignoring their MySpace accounts. Website designers suggest a MySpace logo on your site looks antiquated. Should you delete your MySpace page? Not so fast! While activity levels are down at MySpace, your profile page is still working for you. When I decided to test out which social media worked best for me, I developed a plan of action that made Read more [...]

Book Marketing Mondays: Cheap and Free Book Marketing Strategies

Guest Expert: Kelly Wilson The cheap and free book marketing strategies that I’ve accumulated over the last couple of years developed out of necessity. I had spent a year as a stay-at-home mom, figuring out how we could make ends meet on just my husband’s income. Soon I began consistently saving substantial amounts of money on products that we used every day, and people in my circles of influence wanted to know how I did it. So I wrote a book about the subject. After choosing to self-publish Read more [...]

TGIF Book Marketing Tips: Four Stages of Effectively Using Social Media to Promote Your Book

Guest Expert: Phyllis Zimbler Miller It helps to have a roadmap to follow when promoting a book, whether it is your first book or your 15th. And if you want to use social media effectively to promote your book, you need to go through some foundation stages before you even get to using social media: Stage 1: Identifying Your Brand Now before you say that’s easy – it’s the title of your book, let’s think this through a moment. The title of a book is usually not the brand of an author Read more [...]

Mid-Week Book Marketing Tips: So You’ve Written a Book. Now What?

Guest Expert: Jim Magwood I believe most of us have stories to tell: from our own lives and experiences; from things we've seen and heard; from dreams and ideas that just pop in on dark nights and lazy afternoons. Writing takes the courage to put ourselves down on paper where others can criticize and poke fun. It also takes the desire to reach and inspire others with word pictures; pictures that will enable them to see beyond the moment, to go beyond their own space, and to dream. Sometimes, the Read more [...]

How to Set up BookBuzzr Amazon Alerts?

As we've discussed in an earlier post, checking Amazon Sales Rank can be a major time waster for most authors. So we went ahead and developed an automated sales rank reporting tool which sends you an email only when your book's sales rank improves. We've been astounded by the number of authors who have adopted the BookBuzzr Amazon Alerts service. This article explains how to set up BookBuzzr's Amazon Alerts service for your book. Please note that this service is available only to BookBuzzr Read more [...]

Book Marketing Mondays: Your Book Marketing Plan – Who Should You Be Promoting Your Book To?

Guest Expert: Dana Lynn Smith As you write your book and develop your book marketing plan, one of the first priorities is to define your target audiences. The primary target audience for your book is the "ideal reader" that the book was written specifically for. In your book marketing plan, define the characteristics of your ideal reader, asking questions such as these: • What is their age range, gender, and education level? • Where do they live? • What is their family status – Read more [...]

TGIF Book Marketing Tips: Book Proposals – Seven Top Rules for Your Book Proposal

Getting Past the Arguments and Past the Gatekeepers Guest Expert: Carolyn Howard-Johnson An excerpt from the introduction of The Great First Impression Book Proposal: Everything You Need To Know To Sell Your Book in 20 Minutes or Less with seven basics to get you started. Those who haven't learned to write a book proposal are haunted by that gap in their knowledge. It lingers much like the first horror story your counselor told you as you roasted s'more over a campfire at summer camp, and Read more [...]

How To Automate Marketing Your Book on Twitter With BookBuzzr (aka Book Tweeter)

  Last Updated: 16th March 2013   We often hear queries from authors and publishers about how to use BookBuzzrs Book Tweeting technology to market books on Twitter. The idea is to help authors market their books on Twitter with a large degree of automation (and without annoying the followers of the authors) If you are a new or existing author on BookBuzzr, this instruction guide should help you add in your Twitter details and start marketing your book on Twitter. This article assumes Read more [...]

BookBuzzr Interviews Stefhen Bryan– Author of ‘Black Passenger Yellow Cabs’

Stefhen, can you start off by telling us a little bit about yourself? I was born in Jamaica, immigrated to the states at 15, then to the UK at 20. After a year in the UK, I returned to the US and began attending community college and university, which took a total of 8 years. in 2001 I emigrated to Japan, but returned to the US to publish my book in 2008. Will be returning home to Japan in February 2011. Can you please tell us about your book ‘Black Passenger Yellow Cabs: Of Exile and Read more [...]