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Archive for: April 2010

Mid-Week Book Marketing Tips: Do blurbs matter?

Bob Sutton is a professor at Stanford University and the author of a best-selling book (caution: you may be offended by its title) called The No Asshole Rule. Prof Sutton has also written other books that haven’t been best-sellers. The difference between the best-seller and the non-best-sellers: The best-seller had no blurbs, while the non-best-sellers did. In a recent blog post, Prof Sutton asks, are blurbs worth anything? It takes a lot of time and effort to get people (big names in your Read more [...]

BookBuzzr Interviews Carolyn Griffiths – Author of ‘FEATHERED SERPENTS’

Carolyn Griffiths was born in Terre Haute, Indiana in 1960. The daughter of Warren and Sheila McDaniel. She lived her entire childhood in the small town of Atchison, Kansas most noted for the famed female pilot Amelia Earhart and the Atchison Topeka and Santa Fe railroad. Writing since childhood she often found herself immersed in the world of fiction. Her stories would become favorites among peers and instructors who prompted her to continue with her writing, in which she later found herself Read more [...]

Mid-Week Book Marketing Tips: Start Your Online Book Promotion Strategy Before You Finish Your Book

Our guest blogger this week is Phyllis Zimbler Miller; she has an M.B.A. from The Wharton School, is the co-founder of the Internet marketing company Miller Mosaic, LLC, and is the author of the novel “Mrs. Lieutenant” and the co-author of the Jewish holiday book “Seasons for Celebration.” SPECIAL OFFER: Read about the Miller Mosaic information product "What You Should Know About Launching a Book on the Internet" and then, to get this information package at the special BookBuzzr price Read more [...]

BookBuzzr Interviews Author April L. Hamilton

April L. Hamilton is an author, blogger, Technorati BlogCritic, leading advocate and speaker for the indie author movement, and founder of Publetariat, the premier online news hub and community for indie authors and small imprints. She's spoken at the O'Reilly Tools of Change conference and the Writers Digest Business of Getting Published conference. Recently, she launched the Publetariat Vault, an acquisitions crowdsourcing tool to serve trade publishers and self-published authors. In her popular Read more [...]

Mid-Week Book Marketing Tips: How To Be A Multi-Media Author and Stand Out From The Crowd

Guest Expert: Joanna Penn As authors and writers we focus on text based marketing because that is what we are good at and comfortable with. However, all other authors focus on the same thing and if you want to stand out from the crowd in marketing your book, then you could consider multi-media options. Here are some ideas for turning your book marketing into a multi-media extravaganza. • Audio: Record a chapter of your book as a downloadable audio. Some authors create full production Read more [...]

BookBuzzr Interviews Authors Rebecca Fox And William Sherman

Rebecca (Becky) Fox and her husband William (Bill) Sherman are the authors of the novel Measure By Measure, a romantic romp for the fabulously fat. They met at a wedding in 1982, fell first in lust and then in love, and ultimately married beneath the June skies at the Temple of the Trees in Central Illinois. Bill and Becky embraced size acceptance together. Individually and in tandem they have authored romantic and fantasy fiction, as well as critical essays and reviews on body esteem, pop culture Read more [...]

Mid-Week Book Marketing Tips: Creating A Marketing Hub

Starting today, every Wednesday we will host Book Marketing Experts who will share their knowledge and views with our BookBuzzr authors and readers. Through this new section they will share marketing tips and techniques. We will also have authors sharing their learning and experience in book marketing. Without further ado let me handover to our guest Book Marketing Expert - Tony Eldridge. Creating A Marketing Hub I want to thank the people behind BookBuzzr for inviting me to share Read more [...]

BookBuzzr Interviews Fiona Ingram – Author of ‘The Secret Of The Sacred Scarab’

BookBuzzr recently interviewed Fiona Ingram who is the author of the book 'The Secret Of The Sacred Scarab' which was nominated a Finalist in the Children's/Juvenile Fiction section of the USA 2009 Next Generation Indie Book Awards, as well as the USA National Best Books 2009 Awards. It was nominated a winner in the 2009 Readers' Favorite Awards. It was also listed number 2 in The Children's & Teens' Book Connection Top 10 Favorite Books of 2009 for Kids, Tweens & Teens. Fiona Ingram, born and Read more [...]

Team BookBuzzr Attends Amway Presentation

It was a bright sunny day and Bangalore had just got cooler with rainfall over the last 2 days. Compared to other days the climate was good enough that we did not need the airconditioner in the office. For us it was just another day of regular work trying to meet deadlines for the massive new release that's coming up in May. The timeline below describes how the day unfolded for all of us at the office ... 11:30 AM Srini (Our Office Manager): Vikram (our Chief Book Marketing Technologist) Read more [...]