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Archive for: February 2010

‘Conducting Effective Twitter Contests’: a product by Tony Eldridge

‘Conducting Effective Twitter Contests’ a new product by Tony Eldridge launches tomorrow March 1st 2010. It is an innovative learning method that combines traditional e-book and video training into one effective way to learn. Tony says this material will help the author or professional make their Twitter account more productive. It does this by using a Twitter contest to help them find more targeted followers. It also teaches them how to build collaborative business relationships that can Read more [...]

‘Spirit Authors’ a membership site for authors: Grand Opening tomorrow

Lynn Serafinn a BookBuzzr author is launching Spirit Authors and we at BookBuzzr would like to wish her the best! Spirit Authors is a membership site that will provide a comprehensive, inclusive, community-based programme for aspiring, first-time and experienced mind-body-spirit authors, to enable them to transform their personal dream into a life-changing business asset in less than 1 year. It aims to provide learning, support and professional resources to mind-body-spirit authors, whether they Read more [...]

BookBuzzr Interviews Author Dan Holloway

Dan Holloway is a Year Zero Writer; Organiser of the Free-e-day indie culture festival; blogger promoting the interests of readers and writers throughout the world and cyberspace; futurologist of publishing. Author of literary fiction; presenter of cultural studies papers; in search of a twenty-fifth hour in the day. BookBuzzr recently interviewed Dan Holloway who is the author of the book 'Songs From The Other Side Of The Wall' which is attracting plenty of interest on BookBuzzr. Songs from Read more [...]

Twitter Lists: A Powerful Book Marketing Tool for Authors

Recently Freya - Author Community Manager was invited to be guest blogger on Tony Eldridge’s Book Marketing Tips for Authors Blog. Being our resident twitter expert her post is about how Twitter has proven to be a great book marketing tool and ‘Lists’ their latest feature only enhances its potential. Read her post: Twitter Lists: A Power Tool for Authors to learn how you can increase your productivity on twitter and engage better with your audience. Read more [...]

BookBuzzr Interviews Bronwyn Schweigerdt – Author of ‘Free To Eat: The Proven Recipe For Permanent Weight Loss’

Bronwyn "Fiber-Girl" Schweigerdt is the most entertaining authority on nutrition that you've ever heard. Bronwyn has a Master's degree in nutrition from Tufts University, is an author, columnist but most of all, an amazing speaker. She has literally helped thousands of people learn how to lose weight with her seminar and previous book: The UnDiet: Painless Baby Steps to Permanent Weight Loss. People who hear her not only feel incredibly empowered and inspired, but relieved to learn how simple and Read more [...]

BookBuzzr Interviews Author Aggie Villanueva

Writing since the late 70', Aggie Villanueva’s first novel, Chase the Wind, Thomas Nelson 1983, was published before she was 30 and her second, Rightfully Mine, from Thomas Nelson in 1986. Rightfully Mine has been republished. For more information/photos/trailers see rightfullymine. Villanueva freelanced throughout the 80s, also writing three craft columns and three software review columns for national magazines. She was featured on the cover of The Christian Writer Magazine October 1983. After Read more [...]

The Eighth (and Biggest) Book Marketing Mistake: Assuming Everyone Likes to Read

The following post is by Chetan Dhruve - Author of Why Your Boss is Programmed to be a Dictator If book-marketing mistakes were destructive bombs, this mistake would be the nuclear bomb. Yet, this mistake is so obvious in retrospect that it makes me want to scream. When my book first came out, I was as excited as a new parent. I told absolutely everyone – friends, family, colleagues and so on - about the book. Of course, I did want people to buy my book but more importantly, I wanted them Read more [...]

Book Marketing Mistake Number 7 – Not enough recommendations from mavens for the book

The Seven Book Marketing Mistakes That Authors Make (Part 8 of 8 ) A book is a complex product. It’s very hard for a reader to judge a book by its cover or even by flipping through a few pages. The default buying behavior is to buy based on recommendations. Most people buy based on recommendations from people they respect or people they perceive as having credibility. This includes journalists from their favorite newspapers and magazines, bloggers, other authors, their friends and even strangers Read more [...]

BookBuzzr Interviews Pamela Griffiths – Author of ‘Expressions of Life’

Pamela Griffiths describes herself as "As a poet living in Loxley Valley in Sheffield England, it is natural for me to write poetry about the local dialect and the local area where I live. I write my poetry to entertain people in verse." "I have lived in Sheffield all my life and my roots are firmly set here. I have a partner Sandy who lives with me and we are having a blessing in August which we are both looking forward to." "I work full time for the NHS in Quality Management and that takes Read more [...]

Book Marketing Mistake Number 6 – Not creating the perception of demand

The Seven Book Marketing Mistakes That Authors Make (Part 7 of 8 ) Most people want to buy what everybody else is buying. Or read what everyone else is reading. Yet, the vast majority of books give out the perception that there is no demand for them. You visit the author’s Twitter page and find the author having just a handful of followers. You check out the book’s Amazon page and find that there are no reviews or ratings for the book. Or worse, you find just one glowing recommendation Read more [...]