Sheryl Steinberg

When I was a girl, I thought I would become an architect. An interior designer. A sports reporter. A physio-therapist. Even a coroner (during theQuincy TV show era). 

Never in a million years, did I expect to end up working in computers (though, looking back, she did have a thing for The Twilight Zone). 

After graduating university with a journalism degree, I got a job as an advertising copywriter—only to lose it a couple of years later due to the economic recession of the early 1990s. 

Determined to keep writing, I picked up random writing jobs (translation: writing about rakes and power tools for Canadian Tire store flyers and catalogs), until I applied for a full-time posting as a technology publicist/writer. It didn’t matter that I knew nothing about technology. I could learn (I needed the money). And learn I did, working on agency accounts over the years, like Dell, Lexmark, NEC and AT&T. 

After getting married and having two amazing children, I established her own boutique agency, working on other accounts like Compaq, Microsoft, Palm and Symantec. 

I also returned to my journalistic roots and began writing about lifestyle issues, architecture and design for magazines and newspapers, including ChatelaineStyle at HomeCanadian House & Home and The Globe and Mail

Inspired to marry my two worlds in 2004, I pitched one of her magazine editors on a feature article that would educate mainstream women on technology (complete with a fun, sexy Cosmo-like quiz). 

Rejected and dismayed, I turned the article concept into a novel, now known as Opportunity Rings, to empower women to do anything, even if that means installing a wireless network. 

I still write about women and technology, architecture and design from my home office – while juggling meal preparation, helping my kids with homework and getting them to/from school, hockey, baseball, swimming and karate – with my smartphone and laptop permanently attached to my hip. 


 

Book(s) By Sheryl Steinberg



Related Authors
Follow us on Facebook


Join our Author Community

Sign up to try BookBuzzr! No Long-Term Contracts, Pay-As-You-Go.

START 14 DAY FREE TRIAL